Lead Generation Specialist
If you are looking to join a great company that is looking to invest in you, then look no further! Digital People’s client is looking for a Lead Generation Specialist to join their team in a new opportunity. Email marketing is the primary focus of the new role to help the company reduce outbound calling by 60%! If you have strong research and strategic abilities and this sounds exciting to you then keep reading to learn more! Responsibilities: Daily outbound calling Daily email prospecting Development and qualification of prospect leads and graceful hand-off to sales team members Collect and record data from various lead generation strategies Keep current with industry knowledge and best practices to effectively communicate with prospects Key Requirements: Excellent communications skills, to both internal and external stakeholders, both oral and written. Strong phone communication/cold calling and email generation experience. Quickly grasp and understand wireless, and mobility terminology, and applications. Use online research, social media, and other means to create and maintain a sufficient number of sales leads. Pay high attention to detail with strong proficiency with all Microsoft Office products. CRM software experience ideal. Additional Requirements: A two year degree (in sales, marketing, IT, etc) and 1-2 years of experience. Strong interest in growing with the company. Experience with a marketing platform OR CRM is a plus! Ideally Marketo & Microsoft Dynamic. Looking for good writing skills, to be able to tailor marketing templates to a specific prospect. Candidate must also have strong research abilities and strategic abilities (will be reviewing # of clicks, downloads, etc and determining from there what the next touch point should be). Ability to qualify leads and pass them on to the sales team. Digital People, an Atterro company, has over 25 years of dedicated experience for creative, interactive and marketing job placements in roles such as designer, developer, analyst, project manager, marketing specialist, user experience and copywriter. We understand that there is a bigger story behind every resume and that creative juices come from real live humans, so connect with us today and let us help you find a place to showcase your talent!