Digital Analyst

Minneapolis, Minnesota
Jan 24, 2017
Mar 26, 2017
Employment Status
Full Time
Digital People is looking for Digital Analysts to bring insightful web analysis  to our clients! These candidates will use their curiosity and a desire to discover the answers to key questions via web analytics to help drive and enable strategic business outcomes. Our clients want someone that can make things happen while influencing and directing cross functional teams. If you have a passion and ability to turn data into insights that inform and drive digital marketing and business decisions then reach out to us today! Responsibilities: Collaborate with digital marketing and user experience teams to analyze multiple data sets and provide actionable insights and recommendations to improve marketing and website performance.  Perform analysis, trending and reporting of key performance indicators to answer business questions.  Create and maintain dashboards for internal stakeholders, and respond to requests for web analytics data and reports.  Effectively present web analytics insights to department managers and business owners. Ensure process adherence and data standards are maintained for accurate tracking and reporting. Contribute to digital creativity and consumer –focus in the marketing department and beyond. Stay apprised of industry trends and emerging web technologies. Coordinate with the broader CRM/Consumer Insights team to present consistent and clear view of the customer, enabling business leaders to make appropriate strategic decisions both within and beyond the web. Requirements: BA/BS degree required 3-5 years’ experience analyzing web or digital marketing metrics Experience working with analytics tools such as Adobe Analytics (SiteCatalyst), Google Analytics, IBM Coremetrics, etc. General HTML, JavaScript, SQL, and other query language knowledge a plus Highly-refined analytical and project management skills to manage multiple work streams Proven ability to influence cross-functional teams without formal authority Demonstrated ability to work both independently and collaboratively across functional teams to drive results Analytical and data driven with a firm grasp of impact and ROI  Excellent communicator with excellent interpersonal skills Strong verbal, written and presentation communication skills; ability to communicate complex technical concepts to non-technical resources Digital People has over 25 years of dedicated experience for creative, interactive and marketing job placements in roles such as designer, developer, analyst, project manager, marketing specialist, user experience and copywriter. We understand that there is a bigger story behind every resume and that creative juices come from real live humans, so connect with us today and let us help you find a place to showcase your talent!

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