Senior Marketing Analyst(s)

Feb 12, 2017
Mar 13, 2017
Employment Status
Full Time

Senior Marketing Analyst(s)

(Minneapolis, MN) Have strng anlyticl sklls to decphr & comprhnd data. Prvide meanngfl insghts for clnts rngng over a wide arry of prjcts on various comm chnnls. Use tools such as SQL, SAS, Tableau, Micrsft Suite to translte data reslts into executble action plns for biz implmnttion. Genrte & autmte routne anlytcl rprts. Dvlp prdictve modls. Create mrktng campgn testng plns. Build mrktng custmer segmntations. Cnstrct & prsnt strtgic anlyses both intrnlly & extrnlly. Mastrs deg in Mrktng, Biz Admnstrtn/Anlytcs, Mathmtcs, Statstcs, Comp Sci or reltd. In the altrntve, a Bach deg in Mrktng, Biz Admnstrtn/Anlytcs, Mathmtcs, Statstcs, Comp Sci or reltd. Master's + 1 yr exp as Mrktng Anlyst, Custmer Supprt/Software Engnr or reltd, or Bach + 5 yrs of exp as Mrktng Anlyst, Custmer Supprt/Software Engnr or reltd. Mst inclde provn exp wrkng w/ Big Data & CRM data warehses (Teradata or SQL Server); prficnt in SAS Base, SAS Macros, prticlrly SAS Macro exprtise; undrstnd the seqnce of runnng prgrams (a series of SAS prgrms that prduce daily, wkly, qrterly trcking reprting & cnduct data quality check) to ensure up-to-date data & to trbleshoot, debug prgrammng prblms, & idntify data trnds; knwldge of the smple size clcultion & exprimntal design; wrking exp in test dsigns; knwldge & exp of applyng custmer segmntion, prpnsty modlng, & decisn trees to the mrktng comm & loylty prgram fields; advncd user of Micrsft Office tools (Excl, Wrd, PwrPnt) & BI tools (Tableau); demonstrted capbility of articulatng & explnng cmplicatd statstcl theories or data findngs in a way that the genral audnce can undrstnd; very strng anlytc & crtcl thnkng sklls; prven ability to work w/ in a team & an indpndnt self-strter.Apply to The Lacek Group LLC via

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