Marketing & Communications Director

Employer
Destination Medical Center
Location
Rochester, Minnesota
Salary
competitive compensation and benefits package provided
Posted
Mar 29, 2017
Closes
Apr 28, 2017
Category
Marketing
Job Type
Employee
Employment Status
Full Time

This role supports the Marketing and Communication goals of the Destination Medical Center (DMC) non-profit Economic Development Agency (EDA). The DMC EDA assists the Destination Medical Center Corporation (DMCC) in planning and executing the DMC Development Plan (a 20-year business plan) and adopted strategies for economic development in Rochester, MN. The DMC EDA consists of an experienced team of professionals who provide services and functions required to execute a comprehensive strategy to manage $585 million of public investment and leverage that investment with the goal of attracting over $5 billion in private investment to the market. This position reports directly to the DMC EDA Executive Director.

General Responsibilities:

  • Foster collaboration and gain local, regional, state, national and international support for the DMC and its strategies.
  • Manage marketing, communications and public relations contract services
  • Develop and coordinate implementation of marketing and communications policies and plans
  • Guide the strategic and consistent use of media, events and public relations opportunities

Marketing:

  • Develop and manage a comprehensive annual Marketing plan including success metrics
  • Oversee the development of all organizational collateral to ensure brand consistency and appropriate messaging
  • Work with team to prepare and coordinate marketing event logistics and materials
  • Develop and coordinate potential DMC sub-district brand programs

Communications:

  • Develop, implement and manage DMC strategic communication plans
  • Coordinate and lead communication strategies with local, regional and state stakeholders
  • Serve as media contact and spokesperson for DMC
  • Coordinate requests with Mayo Clinic Public Affairs such as Mayo Clinic tours, visits, media and speaking engagements when appropriate
  • Ensure messaging and brand consistency across communication vehicles including the website, email and publications

Requirements:

  • Bachelor’s Degree in communications, marketing or related field
  • 5 – 7 years of experience in marketing and communications
  • Experience in creating or managing marketing and communications strategies
  • Detail oriented with the ability to manage a schedule of multiple priorities
  • Excellent written and verbal communication skills with strong organizational skills
  • Ability to work cooperatively and collaboratively with various groups and stakeholders
  • Ability to work with the media
  • Ability to build relationships with partner organizations
  • Ability to build strategy, implement detailed tactics and manage projects
  • Ability to work outside of normal business hours
  • Facilitation experience to move ideas toward implementation
  • Strong presentation skills
  • Management experience of team and contractors

The DMC EDA provides staff with a competitive compensation and benefits package.

Equal Opportunity Employer

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