Sr Media Analyst

Employer
Location
Minneapolis, Minnesota, United States
Posted
Aug 02, 2017
Closes
Aug 14, 2017
Category
Business, Other
Employment Status
Full Time
JOIN US AS A SR MEDIA OPTIMIZATION ANALYSTAbout This OpportunityThe Ad Operations Sr. Specialist is responsible for ad delivery tools and feasibility for online advertising / marketing campaigns for vendors, brands and internal teams. Leverage technology and tools to improve conversion and build internal capabilities that maximize results for vendor / client marketing campaigns.  Ensures all program deliverables meet site feasibility, performance and accessibility requirements prior to launch in compliance with Target's brand standards. Support and improve processes, while utilizing and recommending content management tools, Ad Serving and other ad technology needed to deliver DVM programs. Work cross-functionally with internal Target teams, agency partners and other third parties to deliver superior guest experience.Use your skills, experience and talents to be a part of groundbreaking thinking and visionary goals.  As a Sr Media Optimization Analyst, you'll take the lead as you…
  • Partner closely with DVM Account Management to understand vendor strategic priorities and program goals
  • Develop strong partnerships and interact frequently with partners in Digital Experience Design, Site Merchandising and tech teams
  • Use business processes and systems, industry knowledge, and best practices to ensure site stability and approved template use for programs
  • Drive program optimization by developing solutions to test, execute and evaluate with the goal of improving guest engagement and conversion
  • Effectively present, communicate and manage expectations regarding project handoff requirements, statuses, and key decisions
  • Partner with New Business and Account Management to drive innovation, new revenue strategies and support risk taking
Requirements
  • Bachelors' degree B.A./B.S or equivalent work experience
  • 5+ years Project Management or Client Service in the digital space with multiple large projects
  • Understanding and Experience with Digital Marketing, Media Ad or Content Management technology
  • Strong communication skills
  • Excellent attention to detail, communication, interpersonal, problem solving and analytical skills
  • Ability to work in a fast-paced environment & manage ambiguity

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