Humera - Administrative and Professional Staffing

Upstream Marketing Manager

7 days left

Location
St Paul, MN, United States
Salary
Contact For Rate
Posted
Oct 19, 2017
Closes
Oct 27, 2017
Job Type
Employee
Employment Status
Full Time
Humera has an opportunity available for an Upstream Marketing Manager with our client in St. Paul, MN. Our client is a company that has been committed to the design and manufacture of the highest quality surgical instrumentation. This is a direct hire opportunity!

  • Provide marketing leadership for existing clients and evaluate potential targets for technology enhancement or acquisition.
  • Lead individual new product activities including business case development, prioritizing customer requirements and marketing milestone execution..
  • Drive the development and implementation of portfolio planning tools.
  • Perform other marketing duties as required.

Duties:
Provide marketing leadership on the company's product portfolio and in the evaluation of potential targets for technology enhancements or acquisitions:
  • Partner with Director of R&D to maximize incremental value generated from new product portfolio.
  • Identify market trends and growth opportunities.
  • Monitor and analyze competitive activities and market trends.
Lead individual new product activities including business case development, prioritizing customer requirements, marketing inputs/deliverables, and marketing milestone execution:
  • Work with finance to generate and revise return on investment (ROI) analysis throughout the product development process.
  • Develop market specification and target claims deliverables to ensure new product offerings represent meaningful innovation to customers.
  • Plan, manage and analyze quantitative and qualitative market research to identify future customer and product opportunities and needs.

Requirements:
Education/Knowledge

  • Four year college degree required (business, marketing and/or product management preferred.
  • MBA preferred.
Experience

  • 3+years of medical/surgical product management experience. Upstream product management experience preferred.
  • Experience performing qualitative and quantitative market research, gathering, researching, reporting data/information preferred.
  • Business acquisition and merger analysis experience preferred.
  • Knowledge of industry data sources preferred.
  • Intermediate to advanced level Microsoft Office skills required.

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