University of St. Thomas

Senior Admissions Counselor

Minneapolis, MN
Aug 05, 2018
Aug 31, 2018
University of St. Thomas
Job Type
Employment Status
Full Time

Senior Admissions Counselor
Posted Date 2 months ago(7/4/2018 10:01 PM)
Number of Openings 2
Closing Date Open Until Filled
Type of Search Staff
Who May Apply This position is open to all qualified applicants.
Position Number 330174
St Paul
Department/Unit Enrollment Services
FLSA Status Exempt/Salaried
Employment Type Full-Time Staff
Assigned Months per Year 12
Benefits Eligible Yes


The University of St. Thomas invites qualified candidates to apply for a Senior Admissions Counselor position within the Enrollment Services Department.

Inspired by Catholic intellectual tradition, the University of St. Thomas educates students to be morally responsible leaders who think critically, act wisely, and work skillfully to advance the common good. A successful candidate will possess a commitment to the ideals of this mission statement.


The position of Senior Admissions Counselor plays a vital role in recruiting, building relationships with and enrolling the necessary quantity and quality of students to meet the enrollment goals of the university. The Senior Admissions Counselor is the first point of contact for students and families, represents the university to both internal and external constituencies and participates in community outreach activities within various community-based organizations and high schools. S/he manages a recruitment territory of 3,000 – 7,000 inquiries and 200 - 700 admitted students each year and actively contributes to analyzing data, developing marketing strategies and making initial admissions decisions designed to achieve the goals of headcount, academic quality, diversity and net revenue objectives. S/he communicates admission policies and financial aid basics (merit based aid, scholarships, and federal/state/institutional regulations policies and procedures) to prospective students, parents and high school counselors. The Senior Admissions Counselor uses ever-changing technology, including the Salesforce CRM and Banner, to communicate and track interactions with students.

Additionally, the Senior Admissions Counselor has responsibility for an area of strategic priority, collaborating with units across campus and leading the enrollment team to achieve the university goals regarding an assigned priority.

Night, weekend work, and travel is required.


Student Recruitment: Meet with students and parents on and off campus to counsel and present information regarding college selection and the University of St. Thomas, including the Dougherty Family College. Master and effectively communicate university information through a variety of channels and provide quality customer service to all impacted audiences throughout the college search. Build relationships with diverse populations and is the first point of contact with a variety of constituencies including high school counselors, students, parents, career counselors, colleagues from other institutions, state and national organization representatives. Serve on various cross functional teams throughout the university that impact the recruitment and retention of students.

Territory Management and Data Analysis: Analyze recruitment data and use information to strategize and manage a recruitment territory and to determine travel and communication plans. Create targeted marketing strategies and events designed to reach specific audiences in a recruitment territory. Implement effective technological communication and measure its success.

Strategic Priority/Program Responsibilities: Serve as a leader for the recruitment efforts of an assigned strategic priority or special program. Strategize ways to influence recruitment, communicate and collaborate with other units across campus, represent and lead the enrollment team to achieve the university goals regarding an assigned priority.

Application Review: Guide students and families through the application process, including questions regarding timeline, scholarships, admissibility and admission decisions. Evaluate admission applications and make recommendations for the admissions committee regarding individual student admission decisions. Educate students regarding dual enrollment options and transferability of courses to St. Thomas.


Minimum Qualifications

  • BA/BS and two (2) years of experience in an academic setting, preferably in Admissions. Must possess a valid driver's license.

Preferred Qualifications

  • Experience as a tour guide, student ambassador, intern, or related higher education experience
  • Related experience in marketing, sales, event planning, sales, territory management, relationship building, and customer service.


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