Trading Manager

Minneapolis, Minnesota, United States
Mar 21, 2019
May 01, 2019
Employment Status
Full Time
Description: About us:

Target is one of the world's most recognized brands and one of America's leading retailers.

Fueling the continued success of one of the world's most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.

A role with Target Digital Media & Search means being close to the action of delivering profitable sales to and bringing the business's multichannel vision to life. You'll create and implement industry-leading digital media plans for Brand & Category Marketing while staying on the cutting edge of emerging digital media innovations. Cultivating an environment of full-team engagement, leadership and personal development, you'll be a champion for open communication and program transparency.

As a Trading Manager, you'll take a guest-centric approach to programmatic activation in order to deliver on Target's enterprise marketing objectives. This person must have the ability to take a data-driven approach to content, audiences, and media, with an eye toward technological advancements that will make Target first-to-market in the media space. You will activate and execute programmatic campaigns using buying platforms and third party activation tools to proactively manage bidding and private exchange cost/revenue, working closely with internal and external stakeholders to utilize inventory and data most effectively. You'll also partner closely with 3rd party tools and technology to lead channel and platform betas. Above all, you will be expected to help drive connections between audience, content and media and how they interact to deliver measurable business outcomes for Target…math + magic!

About you:

    Bachelor degree required3+ years of media planning/buying experienceExperience buying and trading media in real-time biddable marketplace, such as search, social, and/or programmaticTrack record of thinking strategically, delivering results and managing operationsUnderstanding of agile methodologiesAbility to solve problems creatively and effectivelyExperience developing and executing content and media testingAbility to collaborate and navigate an organization effectivelyStrong analytical skills and data acumenStrong verbal and written communication skills


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