Sr Art Director - Campaigns

Employer
Target
Location
Minneapolis, Minnesota
Posted
Oct 16, 2020
Closes
Nov 04, 2020
Employment Status
Full Time
Description:
About us:
Target is one of the world's most recognized brands and one of America's leading retailers.

Fueling the continued success of one of the world's most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.

Target Creative is the in-house creative agency dedicated to bringing one of the world's most beloved and recognizable brands to life. Whether through design, marketing or brand work, we are the driving force behind delivering Target's dynamic, inventive and unmistakable storytelling to its massive audience.

Our mission is to inspire a sense of joy, wonder and excitement, and to take our guests-and ourselves-somewhere new. Never resting on past wins or settling for anything less than extraordinary, our origin story built us to thrive in the competitive and changing retail marketplace. We tell a compelling and cohesive brand story, maximizing our messages across multiple platforms-whether via a digital art gallery or a new $1 billion children's clothing brand. Operating as one fully integrated team in both the U.S. and overseas, Target Creative comprises the best and brightest talent to execute market-leading creative strategy, design, writing, video production, operations, digital, UX, social media and more. We leverage smart and rewarding external partnerships while closely aligning with our Target teams. Together, we tackle every creative challenge with our amplified strengths, ultimately bearing the groundbreaking creative work that helps make Target the decisive guest favorite, year after year.

As a Senior Art Director focused on Campaign/Brand work, you will drive Target's marketing presence, defining and creating the way guests experience our brand. From a business perspective, you'll develop innovative and effective executions that build brand equity, strengthen guest loyalty, and ultimately drive sales. Creatively-you'll bring big, innovative ideas to life by crafting themes, concepts, photography, and design that solve strategic challenges and celebrate Target's brand. Working with a collaborative team of Copywriters, Production Artists, Project Managers, Strategists, and Associate Creative Directors, you'll develop advertising campaigns for Television, Digital and Social environments. You'll pitch ideas to leaders, share them with partners and guide the work through every phase of production.

In this position, you'll ultimately champion the company's purpose, values, and direction while supporting Target Creative's strategies, goals, and objectives. You must be comfortable in creative white space, and have the ability to take on a wide range of work and balance a large capacity of work across all media types. You must be able to share ideas clearly and confidently. You'll be challenged to stay current with cultural and advertising trends. You'll seek creative solutions to overcome obstacles. You'll also provide feedback and mentorship guidance to enhance the skills development of your creatives peers. Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you:
  • 4-year college degree and/or equivalent experience
  • 5 -7 years of creative experience
  • Portfolio of creative work showcasing exceptional creative and conceptual ideas across a wide range of business or brand categories and channels
  • Strong conceptual skills and expertise in typography and use of photography
  • Deep knowledge and expertise of best practices across all media types
  • Idea-first creative approach and be able to apply a strategic lens to creative
  • Skilled in managing and executing complex projects at many different stages
  • Comfortable working within white space and with ambiguity
  • Strong communication, interpersonal and presentation skills
  • Ability to provide feedback, coaching and guidance to enhance others' skill development, including mentorships.
  • Ability to take on stretch into leading project work.
  • Flexible to travel (weekends included)


Americans with Disabilities Act (ADA)

Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Distribution Center or reach out to Guest Services at 1-800-440-0680 for additional information.

Qualifications:

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