SEM Sr Art Director

Minneapolis, Minnesota
Mar 24, 2022
May 18, 2022
Employment Status
Full Time
As a Senior Art Director for Store Experience Marketing, you'll ideate, art direct, and design world-class creative communications and experiences that live inside Target stores.

Creatively-you'll create work that celebrates, resonates and helps build and maintain meaningful connections with our guest. You'll represent Target's brand (voice and culture) to infuse the work with an unmistakable Target approach, seamlessly integrating a multicultural lens. Your work will highlight category and seasonal product stories, and engage our guests - making it easy to shop, and inspire the joy of discovery. From a business perspective, your innovative art direction and design skills deliver on business goals and objectives, guide our guests in their shopping experience, build brand equity, strengthen guest loyalty, and ultimately drive sales.

As part of a Target Creative team of Designers, Copywriters, Art Directors, Production Artists, Project Managers, Strategists and ACD's, you'll collaborate with the Retail Brand Experience team - (Visual Merchandising, Packaging and Store Experience Planning & ops teams), ensuring compelling, connected, storytelling that enhances product display and experience.

You demonstrate strategic and conceptual thinking, a strong taste level and experience in photo/art direction, typography and graphic design, and are confident in using design tools. Your skillset includes the ability to convey your vision across a variety of spaces and places within the store. You're self-motivated, comfortable in fast-paced environments, and meeting deadlines. You understand cultural trends, and think strategically about how to show up for different audiences. In concepting phase, you'll ideate, collaborate, create presentations, and are able to confidently and clearly articulate creative intent to peers, partners and leadership. In execution phase, you will design and/or oversee photo art direction, electronic and print production details. You know how to take direction and bring others along to get the work done, seek creative solutions to overcome obstacles, and are skilled at observing best practices and actively adopting and for self and team.

Critical to the role is staying current with the latest industry, fashion, beauty, cultural, graphic, and technology trends, as well as demonstrating application to projects. We will support you along the way with onboarding, as well as personal and career development, to help you grow as a strong Senior Art Director.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About You:
  • 4-year college degree or equivalent experience
  • 5-7+ years of creative experience in advertising agencies and/or in-house brand studios
  • Experience in retail and Style categories are a plus
  • Strong portfolio demonstrating conceptual thinking and breadth of design, typography and a strong understanding and application of art direction. Please include portfolio link on resume.
  • Leadership skills to provide art direction to team and collaborators
  • Effective visual and verbal presentation skills
  • Connect creative work to the strategy/brief
  • Skilled in managing and executing complex projects at many different stages
  • Open to feedback and able to deal with change
  • Solid understanding of Macintosh computer and graphics industry software programs, including the CS3 suite: InDesign, Illustrator, Photoshop.
  • Have an operational knowledge of font usage, file management, and print & digital production
  • Flexible to travel (weekends included)

About us:
Target is an iconic, beloved and well recognized brand, a Fortune 50 company and one of America's leading retailers.

Fueling the continued success of one of the world's most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.

Target Creative is the in-house creative agency dedicated to bringing one of the world's most beloved and recognizable brands to life. Whether through design, marketing or brand work, we are the driving force behind delivering Target's dynamic, inventive and unmistakable storytelling to its massive audience.

Our mission is to inspire a sense of joy, wonder and excitement, and to take our guests-and ourselves-somewhere new. Never resting on past wins or settling for anything less than extraordinary, our origin story built us to thrive in the competitive and changing retail marketplace. We tell a compelling and cohesive brand story, maximizing our messages across multiple platforms-whether via a digital art gallery or a new $1 billion children's clothing brand. Operating as one fully integrated team in both the U.S. and overseas, Target Creative comprises the best and brightest talent to execute market-leading creative strategy, design, writing, video production, operations, digital, UX, social media and more. We leverage smart and rewarding external partnerships while closely aligning with our Target teams. Together, we tackle every creative challenge with our amplified strengths, ultimately bearing the groundbreaking creative work that helps make Target the decisive guest favorite, year after year.

Americans with Disabilities Act (ADA)

Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Distribution Center or reach out to Guest Services at 1-800-440-0680 for additional information.


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