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Lead Reporting & Insights Analyst, Roundel (Full time Remote or Hybrid)

Employer
Target
Location
Minneapolis, Minnesota
Start date
Jul 1, 2022
Closing date
Jul 7, 2022

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Category
Retail / Wholesale
Employment Status
Full Time
Description:
About Us

As a Fortune 500 company with more than 350,000 team members worldwide, Target is an iconic brand and one of America's leading retailers.
Working at Target means the opportunity to help all families discover the joy of everyday life. Caring for our communities is woven into who we are, and we invest in the places we collectively live, work and play. We prioritize relationships, fuel and develop talent by creating growth opportunities, and succeed as one Target team. At our core, our purpose is ingrained in who we are, what we value, and how we work. It's how we care, grow, and win together.

Fueling the continued success of one of the world's most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves in connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love and our business. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies, media and ad tech companies gives us a wide range of capabilities, from award-winning creative work to exciting and performance-based marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target.

Roundel is Target's entry into the media business; an advertising sell-side business built on the principles of first party (people based) data, brand safe content environments and proof that our marketing programs drive business results for our clients. We operate with the ethos of trust and transparency and that media works best when it works in everyone's best interest. At the very root of that, Roundel is here to drive business growth for our clients, and redefine "value" in the industry by solving core industry challenges vs. copy current industry methods of operation. We are here to drive a key growth initiative for Target and to lead the industry to a better way of operating within the media marketplace.

As Performance and Insights Lead Analyst, you'll tell the story of our marketing strategies in partnership with some of the world's most recognized brands. Working holistically at both the account and brand level, you will lead analytics of digital media campaigns. As these opportunities are identified, you will manage the end-to-end reporting processes, including reviewing and being accountable for measurement plans, partnering with cross-functional teams to understand and adhere to various media specs across channels. As a critical thought partner internally, you will be relied upon to be a data and reporting expert supporting merchandising and marketing priorities for your assigned category. This position reports to a Director or Senior Manager, Performance and Insights. Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you:
  • Bachelor's Degree
  • Minimum 6-10 years of proven digital media analytics, marketing experience or equivalent experience
  • Strong analytical skills and ability to judge and quantify results of advertising and know how to present recommendations
  • Proven record of strong strategic skills within a client facing position
  • Ability to synthesize datasets to build a compelling story
  • In-depth understanding of the digital marketplace
  • Methodical, well-organized, and detail-oriented
  • Genuine curiosity with how things work; motivated, self-starter
  • Excellent written and verbal communication skills
  • Advanced knowledge of Microsoft Excel and PowerPoint
  • Experience with data visualization tools (Domo, Data Studio, Tableau)
  • Experience with web analytics tools (Adobe Analytics, Google Analytics, Webtrends)
  • Ability and passion to drive results and thrives in an ambiguous environment


This position may be considered for a Full-Time Remote or Hybrid work arrangement based on Target's needs. A Hybrid work arrangement means the team members core role will be a blend of virtual and onsite at a Target location. A Full-Time Remote work arrangement means the team member works full-time from home or an alternate location that's not a Target location, does not have a desk at their primary HQ work location and may travel to HQ up to 4 times a year.

Colorado, Connecticut or Nevada Residents Only: The salary range for Colorado, Connecticut or Nevada residents is $85,400 - $153,700. Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Find competitive benefits from financial and education to well-being and beyond.

Americans with Disabilities Act (ADA)

Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Distribution Center or reach out to Guest Services at 1-800-440-0680 for additional information.

Qualifications:

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