St.  Catherine University

Marketing Manager

5 days left

Location
Minnesota
Posted
Jan 20, 2023
Closes
Feb 03, 2023
Ref
20220416-STAFF
Category
Education
Employment Status
Full Time
Posting Details

Position Information

Position Title
Marketing Manager
Division
Enrollment
Department/Office
Admission W/G/M - Marketing

Position Summary Information

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St. Catherine University and our Marketing and Admissions team invite you to apply for a Marketing Manager position.

In the Marketing Manager role you will implement a comprehensive strategy to tell our story in a consistent and compelling way across a variety of mediums and channels. This position will use data to foster smart, effective strategies and messages, leading social media strategy and staff. Responsibilities include:

  • Advance marketing campaigns that support initiatives and goals in admissions and enrollment.
  • Advance a series of tactics to develop engaging and thoughtful content to promote the University in a variety of mediums and across multiple channels.
  • Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.
  • Conceptualize and execute on multichannel campaigns across the prospect and student lifecycle, ensuring the alignment of communications and messaging in all channels.
  • Manage content and updates for customer and internal touch points and document University processes.
  • Understand and tailor content for a variety of prospective student audiences.
  • Write and publish engaging content and edit, proofread and improve upon submitted content, ensuring brand consistency and optimization according to SEO best practices.
  • Lead direct reports in a manner that encourages collaboration and creativity.
  • Support employees in professional development and hold them accountable to desired goals.
  • Present ideas and final deliverables to internal and external teams, and communicate with cross-functional teams about marketing programs, strategies, and budgets.
  • Work with necessary vendors and team members to execute all marketing campaigns for St. Catherine University all while ensuring St. Catherine University is communicating the right message to attract prospective students.


St. Catherine University in St. Paul, Minnesota, is a comprehensive Catholic university and home to one of the nation's largest colleges for women, with associate and graduate programs for all genders. Founded by the Sisters of St. Joseph of Carondelet in 1905, the University integrates liberal arts and professional education within the Catholic traditions of intellectual inquiry and social teaching. Committed to excellence and opportunity, St. Catherine enrolls students in certificate, associate, baccalaureate, master's and doctoral programs in traditional day and evening/weekend/online formats.

Minimum Qualifications
  • Bachelors degree in Communications, Marketing, Public Relations or a related degree
  • Three (3) years of experience in marketing or public relations roles. Understanding of essential elements of effective marketing campaigns.
  • Demonstrated ability to work with internal and external partners to execute strategic marketing campaigns, including measuring results and ROI
  • Experience presenting strategy and results of marketing initiatives.
  • Ability to work independently and in a team environment to meet deadlines.
  • Commitment to equity, diversity, and inclusion.

Preferred Qualifications
  • Five (5) years of increasing responsibility in marketing or public relations roles.
  • Experience in admissions or recruitment.
  • An understanding of the traditional college, adult and graduate learners.
  • Experience in the use of CRMs with digital lead generation activities.
  • Strong analytic skills; comfortable and confident pulling together performance reports and insights using various monitoring platforms.
  • Ability to translate deep customer insights into content strategy approach that is personalized and relevant to the individual.
  • Client management skills that advance successful project outcomes.


We seek creative, adaptable staff who enjoy working in a university climate that promotes cultural diversity, multicultural understanding, and cultural fluency. Consistent with the university's commitment to women, diversity and social justice, preference will be given to candidates who manifest these themes in their experience and service.

EEO Statement

St. Catherine University is an equal opportunity employer. Our commitment to inclusion reflects the central value of the Sisters of St. Joseph of Carondelet to “love of neighbor without distinction” and provides a learning and working environment that is enriched by the diversity of all our members. Individuals of religious, racial, ethnic, gender identity, nation of origin, or disability groups that have traditionally had less representation in higher education are encouraged to apply. Should you need an interview accommodation please contact us at hr@stkate.edu or 651-690-6565.

Application instructions for STAFF

Visit St. Kate Careers to apply.

Given the way campus life inherently puts people in close proximity to each other, including residence and dining halls, classrooms, and gatherings, the University has determined that a vaccination requirement is the best way to keep our community safe and prevent potential outbreaks as we return to more regular, in-person operations. St. Catherine University is requiring all students, faculty (including adjuncts contracted for the fall semester and beyond), staff, and residents age 12 and older to complete their COVID -19 vaccination series, including a booster, unless the University approves a medical or religious accommodation or other accommodation/exemption as required by applicable law. New employees must submit vaccination documentation or be approved for an exemption/accommodation before beginning work. For more information, visit stkate.edu/coronavirus-info/vaccine .

St. Catherine University
2004 Randolph Avenue, St. Paul, MN 55105
Equal Opportunity Employer / Drug Free Workplace / Tobacco Free Workplace

Our university is a proud member of the Upper Midwest HERC and is committed to recruiting and retaining outstanding and diverse faculty and staff and assisting dual career couples. For more information and to find other higher education jobs in the Upper Midwest region, visit: www.uppermidwestherc.org.

Posting Detail Information

Posting Specific Questions

Required fields are indicated with an asterisk (*).
  1. * What is your highest level of completed education?
    • Some high school
    • High school diploma or GED
    • Some college
    • Associate's degree
    • Bachelor's degree
    • Some graduate school
    • Master's degree
    • ABD
    • Professional degree (e.g., JD, MD)
    • Doctoral degree
  2. * For any education beyond high school, please list the degree or certification and the area of focus.
    (Open Ended Question)
  3. * St. Kate's is committed to making Inclusive Excellence a reality and has identified “Drive a Culture of Inclusive Excellence” as one of six priorities in the strategic plan. Give a specific example of how you have promoted a culture that values diversity, equity and inclusion in your current or recent role(s).
    (Open Ended Question)
  4. * Given the way campus life inherently puts people in close proximity to each other, including residence and dining halls, classrooms, and gatherings, the University has determined that a vaccination requirement is the best way to keep our community safe and prevent potential outbreaks as we return to more regular, in-person operations. St. Catherine University is requiring all students, faculty (including adjuncts contracted for the fall semester and beyond), staff, and residents age 12 and older to complete their COVID-19 vaccination series, including booster, unless the University approves a medical or religious accommodation or other accommodation / exemption as required by applicable law. New employees must submit vaccination and booster documentation or be approved for an exemption/accommodation before beginning work. For more information, visit stkate.edu/coronavirus-info/vaccine. We include this information to ensure that candidates are aware of and acknowledge understanding of the new requirement.
    • I have read and understand the requirement.
  5. * Are you presently legally authorized to work in the United States for any U.S. employer? Please be aware that St. Catherine University is only able to consider candidates who are authorized to work in the United States.
    • Yes
    • No
  6. * St. Catherine University welcomes applications from candidates who are traditionally under-represented. We are happy to consider candidates who are currently in possession of a temporary work visa, however, please be aware that we do not offer employment visa sponsorship. Will you now or in the future require an employer to sponsor you for an employment-based visa/status in the U.S. (e.g. H-1B status)?
    • Yes
    • No
    • Maybe
  7. * Can you perform the essential functions of this position with or without accommodation?
    • Yes
    • No
  8. * How did you hear about this opportunity?
    • St. Catherine University website
    • St. Catherine University employee
    • Academic Jobs
    • American College Personnel Association (ACPA)
    • Association of Catholic Colleges/Universities
    • Association of Student Affairs at Catholic Colleges and Universities
    • Chronicle of Higher Education
    • College or University website
    • Council of Independent Colleges
    • DisabilityConnect.com
    • Diverse: Issues in Higher Education
    • DiversityConnect.com
    • Facebook
    • Google Jobs
    • HigherEdJobs
    • Higher Education Case Managers Association (HECMA)
    • Higher Education Recruitment Consortium (HERC)
    • Hispanic Outlook on Education Magazine
    • IMDiversity
    • Indeed
    • Inside Higher Ed
    • Insight Into Diversity
    • Latinos in Higher Ed
    • LGBTConnect.com
    • LGBTQ in Higher Education
    • LinkedIn
    • Minnesota College Professionals Association
    • Minnesota Council of Nonprofits
    • MinnesotaWorks.net/Minnesota Workforce Center
    • Minority Jobs
    • NAFSA: Association of International Educators
    • National Association of Independent Colleges and Universities
    • National Association of Student Personnel Administrators (NASPA)
    • National Conference on Race and Ethnicity (NCORE)
    • OutandEqual.com
    • People of Color in Higher Education
    • Pioneer Press
    • Pollen Midwest
    • Saint Paul Chamber of Commerce (SPACC)
    • SimplyHired.com
    • Star Tribune
    • StudentAffairs.com
    • Twin Cities Senior Student Affairs Officers listserv
    • Twitter
    • VeteransConnect.com
    • Women in Higher Education
    • ZipRecruiter
    • Other

Applicant Documents
Required Documents
  1. Resume
  2. Cover Letter
Optional Documents

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