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Sr Product Insights Researcher Apparel & Accessories

Minneapolis, Minnesota
Start date
Aug 23, 2023
Closing date
Sep 29, 2023

View more

Retail / Wholesale
Employment Status
Full Time
Description: The pay range is $87,900.00 - $158,200.00

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at

About us:

As a Fortune 50 company with more than 350,000 team members worldwide, Target is an iconic brand and one of America's leading retailers.​

Working at Target means the opportunity to help all families discover the joy of everyday life. Caring for our communities is woven into who we are, and we invest in the places we collectively live, work and play. We prioritize relationships, fuel and develop talent by creating growth opportunities, and succeed as one Target team. At our core, our purpose is ingrained in who we are, what we value, and how we work. It's how we care, grow, and win together.

At the heart of one of the world's best loved and most recognizable brands is an impeccable Owned Brand Management & Product Design organization. We thrive on the magic of discovering that just-right thing, and we infuse everything we do with our passion for affordable chic. We concept, develop, make and deliver the stylish new favorites that Target guests expect and deserve. We are uber-savvy trend and style experts who stay ahead of the curve, proactively identifying our market's needs and exceeding them, every time. Join our dynamic and inventive team to influence the style, quality and value that decisively position Target above the competition. Your input will have a direct and positive effect on our Apparel & Accessories brands and offerings. Here, you'll be close to the action of dreaming up and bringing to life the Target-owned brands that surprise and gratify guests, wherever and whenever they love to shop.

The Product Insights team leads strategic and exploratory research for Target's owned brand products in support of key business needs and opportunities. Can you work cross-functionally to develop and implement the right research methodology that supports both micro and macro product requirements? Are you an expert who can lead all aspects of a comprehensive product research plan utilizing both qualitative and quantitative methods to solve problems, fulfill on guest needs, and strategically partner with and guide your key business partners? Can you manage your research projects end-to-end, including scoping, methodology design, recruiting, moderation, synthesizing and deliverables? Then take your place in a role in which your positive influence is felt throughout the entire product life cycle, from new product innovation and white space to ongoing product improvements and maintenance.

As the Sr. Product Insights Researcher Apparel & Accessories, you will be a strategic thought partner and provide expert guidance in leading, conducting, synthesizing, and reporting on research projects for key initiatives in support of the Apparel & Accessories business - including, but not limited to: ethnographies, surveys, shop-a-longs, store intercepts, interviews, focus groups, immersions, digital, and product usage tests. You will be leading the synthesis and analysis of research findings - activating the insights gleaned through observations, interviews, and data, and identifying key opportunity and whitespace areas. You will serve as the project leader for product teams throughout the research project life cycle - recommending appropriate methodology, scoping, and coordinating the entire process; facilitating in-field research and post-research synthesis through analysis. Upon completion, you will conduct a thorough analysis of data to generate actionable insights and recommendations aligned with corporate strategic directions. You'll then deliver findings to the team in a compelling way, leveraging your expertise in storytelling via an executive report or presentation. In this role, you will serve as an advocate for the guest by driving research at the core of product development and by being a catalyst to educate, accelerate, and activate product design and development.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs

About you:
• Four-year degree in Anthropology, Social Science, Design Research, Psychology or related field, or equivalent experience
• 5+ years of experience in Market/Consumer/Design Research
• Expertise in qualitative, quantitative, and design thinking research methods and their application to product development

Strong strategic thinking and problem solving skills
• Excellent strategic and ideation facilitation and group collaboration skills
• Excellent written and verbal communication skills; demonstrated ability to effectively communicate complex concepts to cross functional partners
• Expert observational, analysis and synthesis skills with proven results
• A strong ability to tell compelling stories from data
• Strong project management skills - experience managing multiple projects at various stages in the project life cycle and adjusting to changing priorities
• Proficient in PowerPoint, Outlook, Word and other MS Office software

Proficient in Spanish language (preferred)

Team Members in the Target General Merch Inc (TGMI) operating company are strictly prohibited from working more than 30 days per year in the following 16 states: AL, AR, DE, FL, IN , IA, LA, MD, MS, MO, NC, OK, PA, SC, TN and VA. If hired, you are prohibited from working remotely from one of the states listed above for more than 30 days per year.

Americans with Disabilities Act (ADA)

Target will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Target store or Distribution Center or reach out to Guest Services at 1-800-440-0680 for additional information.


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